The Birthday Company

The Birthday Company: A Truly Personalized Special Event Card Service

As a service that assists financial advisors in managing and developing their retirement plan practices, 401(k)Rekon values partnering with businesses that help their customers.

In their March 2011 newsletter, The Birthday Company was featured as one such business. They called The Birthday Company a “Truly Personalized Special Event Card Service.”

They write;

“Successful advisors everywhere know how important it is to keep a personal touch with clients and prospects. But it’s not easy to keep track of it all. One of our favorite personalized card services stands out as a cost-effective and simple-to-use solution: Birthdayco.com. Starting at $2.95 per card, the service includes gift options at varying price levels. The following features make it a great resource for maintaining that personal touch with everyone on your list:

• No contracts, setup fees, service fees, or minimum number of client requirements.
• The signature(s) are printed in high resolution so they appear you signed the cards yourself.
• Your return address appears on the envelope, and the logo (optional) is printed on the card.
• All birthday card designs are rotated daily so clients never receive the same card twice.
• Client birthday mailings are automatically rescheduled, so you’ll never miss another birthday.
• Online secure access to your account to view, edit and manage all client mailings.
• Free birthday reminder emails included with the service.”

 The Birthday Company’s corporate birthday card service is user friendly and it takes just minutes to set up an account. In addition to birthdays, customers can choose from a wide variety of holiday and special occasion cards mailed for them. Customers only pay for what is mailed on their behalf and the price for all greeting cards is just $2.95, postage included. Customers can get signed up risk free because there are no set up fees, no contracts, and no minimum number of client requirements.

Additionally, every envelope is printed with the sender’s return address, giving recipients the impression it was mailed from the customer's office. Best of all, the customer's signature is printed in ultra-high-resolution which appears so realistic that recipients assume their card was hand-signed. The Birthday Company’s birthday card services are perfect for doctors, dentists, financial advisors or any company that needs to send out birthday cards.

For more information, please visit www.BirthdayCo.com

 

 

 

Saving Time & Money with The Birthday Company

As the President and Founder of Physician Family Financial Advisors, Ben Utley knows the importance of saving time and money.  That’s why he reaches out to his clients, family, and friends by mailing automated cards and gifts.  And there is only one company he uses: The Birthday Company.

In his recent blog post, “I LOVE the Birthday Company,” Utley writes about the ease of sending automated birthday cards and gifts through The Birthday Company. 

“Recently I needed to get some paperwork signed by a subset of clients en masse, and I wanted to make the process FUN, so I set up a deadline with an incentive to return the paperwork by that date: a $10 Starbucks gift certificate. But don't get me wrong, I didn't drive to Starbucks, buy the gift cards, buy some thank you cards, print envelopes, lick stamps, and walk to the mailbox. That would be old school. Nope. I just logged into my account with The Birthday Company…I sent four cards in less than five minutes…It was so easy.”

The Birthday Company’s system is user friendly and it takes just minutes to set up an account. In addition to birthdays, they also offer a wide variety of special occasion cards and gifts. There are no set up fees, no contracts, and no minimum number of client requirements.  Additionally, every envelope is printed with the sender’s return address and scanned signature. Each high-resolution signature is so realistic; the recipient assumes their card was hand-signed. 

 Mr. Utley explains;

 “There are a few other things I like about The Birthday Company:

- There are REAL, LIVE PEOPLE who answer the phone, and it's the same people every time

- They send birthday reminders

- The system is ultra-simple

- The cards are NICE (they look like what you would find at a Hallmark store)

- They leave no trace (there's precisely zero branding by The Birthday Co on the actual card or envelope)

Oh, and one more thing: their pricing is reasonable.”

 Preserving client satisfaction is simple and affordable with The Birthday Company. For more information, please visit www.BirthdayCo.com

 

The Importance of Customer Retention

Retaining current clients is one of the most important aspects of running a business in today’s economy. At a time when stock prices are finally leveling, consumers are still hesitant about making any major changes to their finances.  It seems that, when it comes to making financial decisions, choosing a company that provides consistently excellent customer service seems to be the primary characteristic clients are seeking.

In the book Leading on the Edge of Chaos by Emmet C. Murphy and Mark A. Murphy, acquiring new customers can cost as much as five times more than satisfying and retaining current customers.  They also state that a 2% increase in customer retention has the same effect on a business as decreasing costs by 10%.

Similarly, the White House Office on Consumer Affairs recently reported that a dissatisfied consumer will tell between 9 and 15 people about their experience. About 13% of unsatisfied customers tell more than 20 people.

One way to retain current clients is to show your appreciation by sending out birthday cards. That’s where The Birthday Company comes in. We believe that establishing relationships with current clients is a great way to ensure future business. Our automated service is simple and cost-effective way to keep your current clients satisfied.

With The Birthday Company, there are no contracts, no setup or service fees, and no minimum number of client requirements. We print your high-resolution signature on each card you send, so it appears as though you signed the card yourself.  You’ll have online secure access to your account to view, edit, and manage all client mailings. We also send free birthday reminder e-mails the day before your client’s birthday to ensure that you never miss another birthday.

Preserving customer service and client retention is vital to your business, which is why we make it easy to maintain your most important relationships. For more information, please visit us at  www.BirthdayCo.com

         

The Value of 'Thank You'

It seems so simple to offer someone a general thanks for any mundane task, but how often do we actually take the time to give others a sincere and well-meaning thank-you?’ The value of thank-you lies in its implication. It takes time to say it, it takes forethought and intention. Saying thank-you to someone conveys to them that you are not just recognizing what they did, but that you specifically appreciate them.

 

At the Birthday Company, we believe in the value of these two words. ‘Thank You’ to us means expressing our gratitude to those who help make our business possible. And we know that establishing relationships with clients is vital to building future business. This is why The Birthday Company’s corporate birthday card services are a great benefit to any company. In addition to birthday greetings, we can also establish a ‘Thank You’ list for your business, so that your clients will know how valuable they are.

Maintaining client relationships is the Birthday Company’s specialty.  We also offer many different special occasion cards to ensure that your clients know how much you truly care. Our company birthday card services are great for doctors, dentists, realtors, financial advisors, and plastic surgeons. And the best part is that the automated system is so easy to use, you will never miss another birthday!  The Birthday Company helps to maintain your essential relationships which are the key to building a network of referrals.

For additional information, visit www.BirthdayCo.com

The Birthday Company Announces Demo Video

The Birthday Company announced today the release of their demonstration video on The Birthday Company website. The demo video will take users through the ease of setting up an account. This simple how-to guide is a quick way to familiarize new and current users with the efficiency of sending automated cards and gifts to their clients. The video features many great how-to instructions to make sending cards and gifts to clients completely effortless.  A key feature of the demo includes creating an account by completing a short information form and choosing your username, password, and main greeting. Among other things, the demo will also instruct how to send special occasion greetings and even edit the account holder information. Sending out cards to clients is simple and quick with the Birthday Company’s automated system. And the best part is, once an account has been created, it can be fully accessed for changes or additions at any time. The Birthday Company will keep track of what gifts have been sent to which clients, and will never send the same gift twice. Establishing relationships with clients is vital to building future business, which is why The Birthday Company’s corporate birthday card services are a great addition to any company. Maintaining client relationships is the Birthday Company’s specialty.  And that best part is that the easy automated system ensures that you will never miss another birthday! The Birthday Company helps to maintain your essential relationships which are the key to building a network of referrals. For additional information contact Meg Tisinger or visit www.BirthdayCo.com

The Birthday Company is On the Road

Founder and CEO, Dave Chasse, and VP of Sales, Clint McQueen, will be in Orlando, FL on February 10^th to speak at the 401(k) Rekon™ Advisor Symposium. The symposiums are free, one-day events in key cities around the nation with meetings that are intended to aid advisors in managing and developing their retirement plan practices by utilizing the resources of providers. Each symposium consists of six to eight instructive sessions and each 30-minute session includes useful tips and promotional ideas, along with other areas of focus.

Mr. Chasse and Mr. McQueen will be on hand to speak about The Birthday Company’s services and the simplicity of client retention through automated birthday cards and gifts. After all, it costs 10 times as much to acquire new clients than to keep old clients. But maintaining those relationships is the key to building a network of referrals.

Establishing relationships with clients is vital to building future business, which is why The Birthday Company’s corporate birthday card services are a great addition to any company. Maintaining client relationships is the Birthday Company’s specialty.  And that best part is that the easy automated system ensures that you will never miss another birthday! The Birthday Company helps to maintain your essential relationships which are the key to building a network of referrals.

For additional information about 401(k) Rekon, please visit www.401krekon.com. For find out more about The Birthday Company, visit www.BirthdayCo.com.

 

The Birthday Company presents “A Night At The Savoy.”

The Birthday Company announced today the release of a new private label jazz C.D., “A Night at The Savoy.” Impress clients with this 10 track collection of jazz favorites such as, ‘Bumble Boogie,’ ‘The Look of Love,’ and ‘Linus and Lucy.’ Created exclusively for The Birthday Company, selections like ‘The Master,’ ‘Satin Doll,’ and ‘Nightside Express’ are an excellent addition to any music lovers collection.

Featuring a modern and eclectic variety of smooth jazz selections, this compilation evokes the atmosphere of a night out at an intimate club. Each song has been individually selected by The Birthday Company and is completely unique. Every track blends seamlessly into the next, making it the ideal collection for a classy dinner party or an evening of candlelight romance. This exclusive album collection is an excellent way for doctors, dentists, and financial advisors to maintain company-client rapport. And for just $9.95 (including postage), your clients will receive this one-of-a-kind C.D. along with their birthday card.

Establishing relationships with clients is vital to building future business, which is why The Birthday Company’s corporate birthday card services are a great addition to any company. Maintaining client relationships is the Birthday Company’s specialty. And that best part is that the easy automated system ensures that you will never miss another birthday! The Birthday Company helps to maintain your essential relationships which are the key to building a network of referrals. For additional information contact Dave Chasse or visit www.BirthdayCo.com

Automated Birthday Card Services for Professionals

Created as a marketing tool for doctors, dentists, and financial advisors, the Birthday Company's corporate birthday card services are designed to turn birthdays into business by encouraging company-client rapport. Establishing relationships with clients is vital to building future business. After all, it costs 10 times as much to acquire new clients than to keep old clients. But maintaining those relationships is the key to building a network of referrals.

Maintaining client relationships is the Birthday Company's specialty. By simply creating a free, password-protected account at http://www.birthdayco.com, sending in a list of client birthdays and addresses and choosing a budget, the Birthday Company will establish an automated birthday card program.

After a gift budget has been established ($2.95 - $55.95), gifts like gourmet chocolates, specialty candies, fancy brittles and delicious toffees will be sent out seven days prior to each birthday. Standard or personalized greeting cards are sent with each client gift, and each mailing includes the company's return address on the package.

Once the client database has been created, it can be fully accessed for changes or additions at any time. The Birthday Company will keep track of what gifts have been sent to which clients, and will never send the same gift twice. The Birthday Company also offers holiday client gifts, as well as special occasion gifts and cards.

For additional information contact Dave Chasse or visit www.BirthdayCo.com